Business Details
20 Years
experience
Exceptional Web Design for Ambitious Small Businesses
Tracey Rickard Freelance Web Designer has been crafting exceptional websites since 2006, combining creativity with technical expertise to elevate small businesses globally. Our founder, Tracey Rickard, brings over 18 years of experience in WordPress, Squarespace, and WooCommerce, having delivered 200+ bespoke websites that drive client success. Rooted in the Somerset countryside, we operate a boutique studio committed to excellence, collaborating closely with clients to transform aspirations into visually compelling digital presences. Our approach prioritizes intelligent design, responsive functionality, and seamless user experiences that attract ideal customers. With a proven track record of awards and glowing client testimonials, we specialize in empowering lifestyle, leisure, and creative brands through tailored web solutions. Our services extend beyond design to include SEO optimization, ongoing support, and strategic branding guidance. We pride ourselves on lightning-fast response times, personalized service, and a collaborative ethos that ensures every project exceeds expectations. From initial consultation to post-launch support, our process emphasizes clarity, transparency, and long-term client success. Our global client base benefits from our deep understanding of market-specific needs and our commitment to staying at the forefront of web design innovation. This combination of technical mastery, creative vision, and client-centric service establishes us as trusted partners in digital transformation.
Services
Web Design
WordPress
Squarespace
WooCommerce
Branding
SEO
Support
Responsive Design
E-commerce
Website Maintenance
Served areas
- UK
Details
- Year established: 2006
Highlights and features
- We offer 18+ years of specialized web design expertise since 2006
- Our bespoke designs combine technical precision with creative excellence
- We guarantee rapid response times and personalized client support
- We serve global clients while maintaining boutique-level attention
- Our portfolio includes 200+ award-winning website projects
Associations and certifications
- Coventry & Warwickshire Chamber of Commerce
- Design Principles Degree Module, University of Plymouth
What people say
Fantastic job
Highly recommend
Exceeded expectations
Lightning-fast responses
Beautiful designs
Services
Web Design
Crafting bespoke websites that combine aesthetic appeal with functional excellence. Our designs elevate brand identities and engage target audiences through intuitive user experiences. Each project receives personalized attention to ensure alignment with business goals and market requirements.
WordPress Development
Creating dynamic WordPress websites with custom themes and plugins. We optimize functionality for easy content management while maintaining visual consistency. Our solutions include e-commerce integration, performance optimization, and ongoing technical support for long-term success.
Squarespace Design
Transforming Squarespace platforms into unique digital showcases through custom styling and layout optimization. We maintain platform simplicity while adding bespoke elements that differentiate brands in competitive markets through strategic design implementation.
E-commerce Solutions
Building secure, scalable WooCommerce stores with seamless payment integration. Our designs prioritize conversion optimization and mobile responsiveness. We implement inventory management systems and security protocols to ensure smooth online transaction experiences.
SEO Optimization
Enhancing website discoverability through technical SEO improvements and content strategy. We implement structured data, optimize page speed, and ensure mobile compatibility to improve search engine rankings while maintaining exceptional user experiences.
Questions
What web design services do you specialize in?
We specialize in bespoke WordPress, Squarespace, and WooCommerce websites tailored for small lifestyle, leisure, and creative businesses seeking professional online presences.
How experienced is your team?
With 18+ years in the industry and 200+ successful projects since 2006, our lead designer combines Vodafone corporate experience with specialized web expertise.
What does your design process involve?
We begin with detailed consultations, followed by custom design proposals, iterative development, and comprehensive training with clear documentation for ongoing management.
Do you provide ongoing website support?
Yes, we offer post-launch support including updates, security monitoring, and technical assistance to ensure your website remains current and secure.
How do you ensure mobile compatibility?
All websites use responsive design frameworks to guarantee optimal display across devices, with testing on multiple screen sizes during development.
Can you help with website content strategy?
While we focus on technical implementation, we provide guidance on content structure and can recommend trusted copywriting partners for complete solutions.
Reviews (7)
Andrew Grossman
Jun 16, 2021
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Tracey worked with us on building our website. She has two incredible talents-she is an excellent designer and she is excellent at web technology. We greatly benefited from both of these talents. She has on-target solutions and a professional approach to site issues. We will be working with her again.
Duncan Salmon
Mar 14, 2021
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Tracey designed and built our website (Alpine365) in Sep 2017. We have needed a few changes since then, and Tracey has always responded super quickly and dealt with our needs swiftly and efficiently, even 3 years after the original build. Great response, would very much recommend!
Muzaffer Otlu
Jan 14, 2020
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We would not hesitate to recommend Tracey Rickard of Tracey Rickard Web Design. We are absolutely delighted with the most recent website that she has created for us. Our old website was in need of an update and now we have a clean, contemporary, mobile responsive website based on the word press platform. Tracey has patiently guided us through the whole process and everything has been explained clearly, making it easy to now edit the site ourselves, which is exactly what we wanted.
We cannot thank Tracey enough for all of her input, guidance and patience, she has been BRILLIANT. Tracey's expertise, her friendly and professional approach and prompt response to all communication make her an absolute pleasure to work with. Thanks a million for all of your hard work Tracey! We have had lots of positive response to the new website. THANK YOU.
We cannot thank Tracey enough for all of her input, guidance and patience, she has been BRILLIANT. Tracey's expertise, her friendly and professional approach and prompt response to all communication make her an absolute pleasure to work with. Thanks a million for all of your hard work Tracey! We have had lots of positive response to the new website. THANK YOU.
Muzaffer Otlu
Jul 22, 2019
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Tracey has just completed another wonderful website for us and we cannot recommend her highly enough. She is outstanding and we feel so lucky to have found her and to have worked with her over a number of years. Communication is easy and she resonds to any requests or questions so promptly that we are beginning to wonder if she ever sleeps!!!! She takes the customer's ideas and brings them magically to life using her design experience and exceptional creativity.Even after the website has been launched she is available for back up support if required. We only recently launched our updated website and have already had lots of positive feed back. Thank you Tracey. You are amazing and deserve all the success and recognition that comes your way.
Hugh Richardson
Jul 21, 2017
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Tracey has done an incredible job on my site. Initially I approached several designers but what made Tracey really stand above all the others was her willingness to mix the ideas I had in with her own experience and expertise. She gave me advice on so many things, made several drafts of the site and her turn around time was exceptional. Still to this day she's very easy to contact and I've never had to wait more than 24 hours for a response. I really can't recommend her enough!
Sarah-leigh Walton
Brilliant website developer, I wouldn't recommend anyone else. Helpful, knowledgeable but most of all friendly! 5*
Bridget Karaaslan
We would not hesitate to recommend Tracey. Professional, creative and delivers projects on time and to budget. Our first website design with Tracey was so successful we did a second. That says it all!